6 Best Practices To Get Ideas For Your Brand’s Logo

Logos are crucial to any successful brand. It gives customers something to recognize about your company when they’re walking on the street or reading a magazine. Without a distinct and unique logo, you have no change to distinguish yourself in the crowd of other companies and brands. The logo is something that has fascinated and challenged designers for years and it cannot be underestimated. There is no set process for logo designing so it can be quite a headache to design a truly outstanding logo. In this article, I’m going to help you get into healthy practices for creating your logo and keeping it individually yours.

  1. Choose The Right Color Scheme

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First a foremost, picking the right color scheme is crucial. The University of Loyola conducted research that showed that color can increase the recognition of any brand by 80 percent. There is a correlation between emotional response and color that has been shown in many studies. This implies that the selected color will determine how your brand is viewed and liked by the mass audience. For example, McDonalds and Burger King use the color red because red stimulates the hunger centers of your brain.

When you’re first designing your logo, make sure to do the opening drafts in black and white. Any logo can look good in color but in black and white, it can look grainy or illegible. Producing the first few drafts colorless helps you to avoid any illegibility before you transfer it to color. Multiple colors can also be used in the logo to emphasize audience diversity or product diversity. Also it’s a great idea to have a good text to graphic ratio for your logo, making sure to have both words and a graphic as your logo.

  1. Choose A Great Font

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When choosing your logo, you have to remember that it will last in time for at least five years. That’s why it’s important to also choose a great font that will stick out in the sea of other logos. It would be in your best interest to choose an “ownable font”- one that you can keep as your own for years to come. You don’t just want to choose a font that anyone can use whenever they want, it will take away from the flair and originality of your own. It’s important to imagine your company growing and evolving over the years but you want your font to represent the company no matter what evolution or change it goes through.

There is actually a psychology behind the style of font you use and the reactions it produces from the public:

-Traditional Fonts (Serif and Georgia) produce a feeling of stability, calming and comfort.

-Stable Fonts (Calibri and Helvetica) produce a feeling of modernness and classiness.

-Script Fonts (Bickham and Edwardian) produce a feeling of creativity and elegance

 

-Strong Fonts (Futura and Century Gothic) produce a feeling of stylishness and chicness

-Friendly Fonts (Cooper and Valencia) produce a feeling of uniqueness and amusement

There are many websites available to look for other fonts besides just using what is on Microsoft Word, such as FONTSQUIRREL.

  1. Make Use of Negative Space

Not many people know what negative space is or how valuable it can be to logo makers. Negative space is basically all the empty space in your workspace. Utilize every bit of empty space in your logo to make it into something spectacular. Most brands don’t pay attention to negative space and just fill it with things that don’t really need to be there. One big thing to definitely avoid is using unnecessary words in your logo. Make sure to keep everything as simple as possible (your company name and a photo representing your company is all that you need to make an effective logo).

An exceptional logo is able to describe their company with just a graphic and their company name. Don’t just rely on senseless objects to make your logo seem full; only put the things in that need to be there. Think about the McDonald’s logo again, they just have a single M in gold on a red background. That’s all that they needed to create a logo that is instantly recognizable. If you’re hungry, just look for the golden arches.

  1. Tell A Story With Your Logo

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Almost every single major brand out in the world tells a story with its brand. If the logo was just a random pattern of fonts and colors, it wouldn’t pull in the eye like something that actually has a meaning and a purpose behind it. The goal of most major brand designers is to incorporate a story into the logo that allows people to instantly recognize it when they see it out on the street or in a magazine. It’s supposed to be eye catching and make people understand what they’re seeing right away.

For example, the “I Love NY” logo is one that is known worldwide and is even replicated with other states and countries. It is eye catching, and people instantly understand what they are reading and they understand the purpose behind the logo. Milton Glaser, the creator of the “I Love NY” logo believed that when consumers first see a logo, they should get its meaning and then appreciate the art behind it. This is a very simple way to give a logo a chance to have great success.

  1. Do NOT Clutter Up The Logo

Another key factor to consider is the aspect of cluttering up a logo. It’s really easy for unnecessary things to become a part of your logo so it’s important to recognize that only essential information needs to be part of a logo. It’s not entirely your fault; the availability of so many different fonts, graphics and colors makes it pretty easy for clutter to fall into your workspace. Just ask yourself next time: “Do I really need this?” If you can’t automatically answer yes, I’d reconsider having it as a part of your logo.

Also, it’s important to not use any clip art. It can make your logo looks trashy and unoriginal. Clip art is basically a community art gallery for anyone to use for free. You want your logo to represent you and your company, does that describe you? The answer is hopefully, no. While you’re using this clip art, someone else could be getting famous from using the same thing. The best idea is to use original artwork that either you create or someone creates specifically for you.

  1. Do Your Research And Don’t Forget To Be 100% Original

While you’re in the process of making your logo, you’ll come across a lot of designs that you could use for inspiration or even recreate as your own with new color schemes or fonts. You’ll want to ask yourself a lot of questions during your research process such as:

-What do I want my logo to say about my company?

-Will I be able to make small adjustments but still keep the same general design over the next few years?

-What makes us unique compared to our competitors?

-What is something we could improve upon?

Now why would you put in all this effort for something as small as a logo? Well, it could be the one thing that people remember about you. Make sure that it is 100% original and describes your company well. Ask yourself: What is the one thing I want people to remember about my company? That is what you should focus on when designing your logo. Also, do NOT take someone’s logo and plagiarize it as your own. That is not how you can stay original and true to your company and it will reflect badly on your reputation as a CEO and business owner. This could affect how well your company does in the marketplace and how people review your business on social media.

What Have We Learned?

Making a logo is an extremely fundamental part of owning a business or a company. It could be the one thing that defines your company and sets your apart from the rest of the brands in the world. It is important to remember these six practices so that you can create the best logo possible for your reputation, dignity and your company’s future success.

Make sure to pick a font that represents the emotional response you want your customers to feel when they look at your logo. Also, have a graphic that represents what your company is about and the services it provides. Having your logo tell a story is also a great way to attract the eye and lure customers in. Make use of all of the space you have in your workspace but be sure to not clutter it up with information that doesn’t need to be there.

These six tips were specifically picked out for their effectiveness and appeal to the consumers in question. They cannot, however, guarantee you success. It is up to you to put these practices into actual practice while designing your logo and it is important to never give up, especially if your company involves a dream you’ve always wanted to accomplish.

 

 

 

 

How To Shoot The Perfect Selfie

We live in the age of social media. The age where the possibility of meeting new people, either to make new friends, find a new life partner, or even land that perfect dream job across social media platforms is at our fingertips. As such, the image we all portray over Facebook, Instagram, Twitter or any other such medium is highly important, and what could possibly be more important than sending the right message with the help of the perfect selfie?

A selfie is not just a way to show people what you look like, but also to send a strong message about who you are, what your personality is and how you present yourself to the world.

Depending on what your selfie’s target audience is and the message you are trying to send with it, there are a lot of things that you need to consider when taking the perfect selfie, so here is some advice and some tips and tricks that you can use to look your best.

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First of all, you need to decide what you’re going to be doing with your selfie. Obviously, different rules apply to different selfies and the last thing you want is for your selfie to send the wrong message, so before you do anything else, take a minute to think about who is going to see your selfie.

Are you posting it to Facebook or Instagram? Will it be LinkedIn? A dating site? Different sites call for different selfies.

These are all things you need to consider before you actually get around to taking your selfie.

Also, you need to think about your own personality and your own sense of who you are. Always stay true to who you are and celebrate it! Because, hey! If you’re not the first person to celebrate who you are, nobody else will. Just be yourself and let who you are shine through your selfie.

And now, let’s get down to business! To make things easier for you, we’ve come up with a few general guidelines that you can apply across all your selfie needs!

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  1. Watch Out Behind You!!

Your front camera is there for a reason!! Use it wisely and carefully look at every single thing that is visible in the frame with you. You can never be too careful and the last thing you want is to accidentally take a selfie with something embarrassing in the background. We’ve all seen it happen and it’s always funny until it actually happens to you! So make sure you have a clean background, your room is tidy, your friends aren’t doing anything weird behind you and you’re not accidentally also capturing something in the background that will take the focus away from you.

  1. Location. Location.

Pick the place you’re taking your selfie carefully. You don’t want to look out of place or awkward. There’s a time and a place for selfies and you want to get it right every single time.

Let’s say, for example, you’re trying to look sophisticated and classy. Is McDonald’s really the best place for you to try to do that? Wouldn’t it be best to maybe go somewhere else, like a theater or an art gallery? The point is, try not to look out of place.

Don’t forget that there are places where some people would consider it rude if you just whip out your phone and start taking selfies and while it may not bother you then and there, maybe the people who then see your selfie have a problem with it. There’s a time and a place for everything.

  1. Get Your Good Side

Our brains are programmed to find faces that have more symmetrical features more beautiful, however at the same time, there is no such thing as perfect symmetry. Even the people that have the most symmetrical faces are not perfectly symmetrical so don’t feel bad about it. Nobody is perfect and it’s our flaws and quirks that make us all unique and beautiful.

What you can do, however, is figure out what angles make you look the best on camera. Be relaxed and play with it. Do as many test-selfies as you need to until you find the angle that works best for you and which makes your facial features as harmonious as possible. There is no perfect angle that works for everyone, so test as many as you can until you find the one you’re most happy with.

At the same time, try to learn a trick or 2 from Kim Kardashian, the undisputed Queen of selfies and try to adapt some of her more famous poses until you find something that’s right for you.

A word of warning, though. Once you’ve found a good angle that works for you avoid using just that one pose in every single one of your selfies. Variety is the spice of life and the last thing you want is to be one of those girls that only has one single facial expression that she uses in all her pictures.

  1. Play Up Your Eyes

The eyes are the window to the soul. They’re your most expressive (and impressive) feature. The eyes communicate more than words ever will because they are the main focus of non-verbal communication.

Try to make your eyes the focal point of your selfies, even if you’re not looking at the camera directly. Nobody ever said you have to look straight into the lens, you can look away from the camera in a shy, playful way or you can stare directly into the camera with an intense, powerful look. It’s up to you. Either way, the first thing that people are going to notice is your eyes.

  1. Put Yourself In A Good Light

The best selfies always have the best lighting, so make sure your lighting is spot on. Natural light is ideal, so make sure you’re standing facing a window to get plenty of natural light, if you’re indoors, or even go outside. Outdoor selfies are great too.

If you don’t have great natural light, using artificial light, like your ceiling light or a desk or reading lamp works great too. Make sure you’re always facing towards the light source, and ideally your light source is slightly higher than you so it falls on your face and creates a frame of light for your face at the same time.

Try to avoid your light source being behind you, as it will make your face dark, or lower than you, as it can create shadows that are not very flattering.

If you’re taking a mirror selfie, avoid using your flash.

Try to avoid using your flash as often as you can, unless you have to. The bright flash of light creates red eyes and unnecessary shine on your skin.

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  1. Group Selfies

Whoever said you need to be alone in your selfies? A group selfie is a great way to take a great picture with your closest friends or family, not to mention it’s a great way to show the special person in your life that you care about them.

Don’t be limited to only taking selfies of yourself. Your cat/dog/hamster deserves their place under the spotlights too.

Selfies are a great way to keep memories of your favorite trip with your group of friends. When you are going for a group selfie, however, you might want to use a selfie stick, to make sure nobody gets left out of your picture.

  1. Be Yourself

Drop the duck face, the pouty lips, the awkward and uncomfortable facial expressions, and just be who you really are, because that’s who people want to see. Everyone who knows you will know that that’s not what you really look like and that’s not what your real attitude is. Be genuine and natural, smile if you want to smile, frown if you want to frown, but let your face take on your natural expressions and features.

  1. Make It Count

Your selfie needs to be relevant. Whether you decide to post it somewhere or keep it to yourself, the selfies take will produce a reaction, in one way or another. You may even decide to not share it at all and just save it in your phone, doesn’t mean it shouldn’t be relevant or shouldn’t be in a way important to you. Celebrate the little moments in your life that are relevant to you, because nobody said your selfies need to be relevant to other people. Snap a selfie when you graduate college, when your best friend gives you a birthday kiss on the cheek, when you’re lovingly holding your baby in your arms. The happiness you’re feeling right then and there will be imprinted on your face and every time you look at that selfie, you’ll relive it.

These are the main points you need to follow to take the perfect selfie. Follow these pointers and pretty soon you’ll be a selfie pro!

In closing, one last piece of advice:

HAVE FUN WITH IT!

 

Email Marketing Is Evolving: Are Your Campaigns Keeping Up?

 

The recognition of email marketing throughout the years has curved in and developed over time, but then during 2015, it was the year that people started to use it again.

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The use of Email’s has been just about since the late seventies and probably early 80’s, and new machinery has certainly exceeded the excitement of receiving an electronic message from someone, but this doesn’t indicate that industry owners should ignore their email marketing operations. In spite of everything, over 70 percent of people using new technology still is in favor of communication with companies by the use of their inbox.

 

The success of your future email marketing campaigns will revolve around being hyper relevant. To accomplish this, here’s what you need to know about the future and what it holds for successful email marketing.

 

Automation

 

Distributing emails “every Monday” was a great approach in 2005; automation should be a superior tactic in marketing in 2016. It’s all about distributing an email when your client has purchased something or carried out a specific act. There isn’t at all times going to be a exact time and day to send. As an alternative, that ideal moment should be based off a shopper’s actions and attributes during times of purchase.

 

For instance, someone who has subscribed to your email list, exclusive of downloading the informational PDF you present should get a totally different message than someone who has selected to download your inducement. You can foresee people’s welfare based on what they carry out on your web page.

 

Curation

 

Curating is all about assembling content that you recognize your viewers will want to see and creating it so readily. You may by now be doing this, but in the upcoming, plan to take in effects like articles, email, webpages and photos that go further than the assets that you own, such as your, Pinterest pins, and Instagram photos.

 

And given that you have a well-built relationship with your viewers, you will know the kind of information and substance they want to see in their personal emails. Keep in mind on other peripherals, but still precious, content sources via complementary services or partnerships.

 

Demonstrate to your spectators that you know your bits and pieces–and them–by giving out web content that’s significant to your industry or your specialty. At the end of the day, this will help out in relieving the pressure of having to continuously come up with imaginative content, and it’ll also save your patrons some time when you show them web content they wish for and worry about in a pleasant package. Providing a affluence of knowledge and relevant information will put in major significance to your email campaigns in general.

 

Personalization

 

And now finally, the outlook of email marketing means that personalization of email needs to go way further than addressing somebody by their name in an email marketing campaign. I’m referring to personalization that handles with detailed demographics like gender, age, the customer’s life phase with your brand, earlier purchases, , and many more.

 

Take Amazon, for instance. A lot of data points are recorded by the company about customer shopping trends, behavior and records; we are beginning to see more analytical emails from them that leans towards replenishment of items even before a person even grasps it’s time to stock up. This is apparent with purchaser and household goods, but there’s also a chance with other life stage acquisition such as children’s garments. Then so, why not commend to sending better emails? Your email campaigns should be continuously changing and developing over time. And bear in mind that email is anything but uninteresting, there’s no reason not to stick to your pledge to get it prepared.

 

Boost Your Motivation By Focusing on Possible Losses, Not Gains

Do you want to have an extra push in order to achieve your goals? If your answer is “yes”, then you should probably consider the study conducted by the University of Pennsylvania. According to the most recent researches, you will be able to boost the level of your motivation by 50% just by reframing the incentives of whatever you do. A researcher from the University of Pennsylvania discovered that individuals who concentrate on losing a reward are the ones who are more motivated compared to the opposite since they have a different perspective which will work for them. In the research conducted, about 281 adults were given a certain goal of just taking 7,000 steps each day. There are 3 groups, one had gain incentive while the other had lottery incentive. The group with a “gain incentive” was able to earn $1.40 per day while the other group has a chance to win $1.40 per day for the goal they achieve. The 3rd group had a “loss incentive”. This group was given $42 upfront per month; however, $1.40 will be deducted per day if the goal was not achieved. After 13 weeks of tracking the results, the “loss incentive” group achieved the goal of 50% more compared to the control groups.

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In order to apply these findings into your own life, you can try changing something you usually consider as a “positive earning” into something that will turn out to be a loss you have to avoid. An example would be, instead of letting yourself buy a new pair of shoes as a treat for your success. After that, force yourself to return those shoes if you do not meet the quota of walk every day for each month using those shoes.

 

“Framing Financial Incentives to Increase Physical Activity Among Overweight and Obese Adults: A Randomized, Controlled Trial” is the study conducted by the University of Pennsylvania which was published at Annals of Internal Medicine. The individuals engaged in this research are: Kevin G. Volpp, MD, PhD; Mitesh S. Patel, MD, MBA, MS; Xingmei Wang, MS; David A. Asch, MD MBA; Lin Yang, MS; Roy Rosin, MBA; Jingsan Zhu, MBA, MS; Dylan S. Small, PhD; Victoria Hilbert, MPH, RD; Scarlett L. Bellamy, ScD; Devon H. Taylor, BS; Jack Heuer, EdD; David Shuttleworth, MS; Susan Sproat, MS; Karen Hoffer, BS; Chris Hyson, Med; Lisa Wesby, MS; Nancy Haff, MD; and Samantha M. Lee, MD. The objective of the research is to test the effectiveness of the three methods which can frame the financial incentives in order to have an increase in the physical activity among the obese and overweight adults. The research is a controlled and randomized trial. It was the National Institute on Aging where the group had its primary funding source. The research had a primary and secondary outcome measurement. The mean proportion of the participants was the primary outcome which was achieved during the intervention. On the other hand, the secondary outcome included a proportion with a goal during the follow-up which, as well as the mean daily steps.

 

 

Learn How To Use Photoshop In Less Than 30 Minutes

 

Photoshop is an advance and incredible piece of software. Due to the advancement, most people don’t use this software because they think that it is only reserved for experts. You can use these simple steps, suggestions, tricks, and tips whether or not you are an amateur or expert. What is important is that you should master the basics. Here are the five simple things you can consider to make your experience with Photoshop easier.

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Youtube

 

Few people know that when using Photoshop, the use of Youtube is very much handy. There are a lot of video tutorials on Youtube that will come to your rescue. These Photoshop tutorial video will greatly help you learn the simple things in just less than 30 minutes. Watching videos on Youtube is pretty much a small time to pay for gaining knowledge that can greatly work to your advantage. The best thing about learning via Youtube videos is that you can pause, rewind, or jump ahead as much as you like. With it, you can thoroughly learn the basics of Photoshop. It is even possible for you to open a certain video alongside your work in order to have a real-time learning.

 

File Formats

 

The use of correct and accurate file formats can be of great help. Correct and accurate format is only one of the things which Photoshop beginners have a hard time when using this software. The heart of this subject comes with the knowledge on color theory. When you encounter this problem, you should not worry since it is not all about giving you a lecture on the delicate matters regarding color or how the tones differ. According to a leader on business intelligence solutions, Datapine points out that, “We could write books on color theory, but luckily, that has already been done. For a great resource for which colors work together best, and which emotions they convey, check out this comprehensive guide on color for designers.” With this, it is better to distinguish RGB from CMYK file formats. In taking note of the difference, all you need to bear in mind is that you should make a design on RGB color mode every time your artwork is final and is going to be featured or placed on a computer screen. On the other hand, when it comes to CMYK color mode, it is best use when your final artwork will be printed.

 

Toolbar

 

In using Photoshop, it is best that you should have a good mastery of your toolbar. It will take you hours if you don’t have a good grasp on the Photoshop toolbars. It can even spare you the boring and time-consuming details.

 

  • Move Tool (Keyboard: V)
  • Eraser Tool (Keyboard: E)
  • Eyedropper Tool (Keyboard: I)
  • Lasso Tool (Keyboard: L)
  • Crop Tool (Keyboard: C)

 

Add Filters And Adjust Filters

 

Using filters can help you clean up, improve, and retouch your artwork. You should also never forget to adjust the contrast for a better artwork. Using contrast will allow you to make simple adjustments without altering the image you designed completely. Adobe can even provide you some handful instructions with regards to this topic.

 

 

Secrets to Winning the Sales Numbers Game

Whether you may believe or not that sales is a numbers game, there seems to be so much more than just work hard and making more money. A lot of entrepreneurs and sales managers are too focused on the numbers: how many products they sold in a day, to how many people, in how many appointments. Focusing too much on your numbers may actually stress you out and decrease your success rate, where the sales process is made more complicated and harder than it should be. On the other hand, keeping track of your numbers is actually still pretty important to winning the sales game, and here are some numbers that you need to master in order to win your sales game:

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The Number of Calls or Offers that You Made

Selling is about working hard and putting the most of yourself out there, and sometimes it can be boosted with a little improvement on your productivity. By taking note of the number of calls or offers that you can make in a day, week, or even a month, you will be able to measure how productive yourself and whether or not it is enough to achieve your current sales target. Despite of taking note of the number, you need to pay attention to the things that enable you to surpass your average number of calls or offers, and also the things that you do when you are below the average number. As a result, you will be able to grasp a better idea about the things that make you productive and the things that may distract you from it, and hence you will be able to work more efficiently.

The Number of Calls or Offers Required To Bring In a New Customer

The point of taking note about this number would be very relevant to your objective from the start, which is to make a sale and gain profit. If you seem to be calling or offering a lot of people but this only resulted in a small number of new customers, maybe you are not doing it right. As a result, you will be able to examine rooms for improvement and once you have improved your methods of sales calls or offers, there is a high chance that your business will start to get more and more customers. Furthermore, you can also ask for feedbacks from your customer to find out about the areas that you need to improve, for example whether or not you have demonstrated your product value decently, or whether or not you create an overall credible atmosphere during your call or offer.

The Profit that Each Customer Brings

Last but not least, you need to also write down the amount of money that each customer has brought, and this should go beyond your usual financial business records. Once you have recorded the profit on each customer, you will be able to examine which types of customers that seem to be giving you the most profit as well as which groups which give you the least profit amongst all. Unprofitable customers may require a change of sales strategy, perhaps all these time you might have sold them products that they do not really need or like. Once you have changed the product that is more suitable to their liking, you may create a higher profit. But if all of these are not working out, maybe you should focus on the group of customers that brought in the highest profits instead of working on the least profitable ones. This way, you will be able to sell more products in general, and your business will flourish faster than ever.

Save Your Knees With These Exercise Modifications

 

Do your knees twinge when you do just a little amount of squats or lunges? Well if you do don’t despair my friend, your good old buddy Zeal here is going to help you get into shape (A Healthy Body that is), and there are many ways to adjust those exercises to take some load off while giving you hard earned results. So as they say No pain, no gain, am I right? Well, not really, especially when it’s your knees we’re talking about. Aching knees are a familiar complaint from workout junkies — and they can really be a let-down. Cris Dobrosielski, an expert on Exercise Senior advisor on Personal exercise, and owner of Monumental Results said that “You might be in a harsh place but knee soreness doesn’t signify you have to cut exercise out totally,” building a few easy adjustments to common strength moves you would be able to relieve the aches and preserve your joints throughout the exercise.

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While you always have the option to try a dissimilar exercise, the DailyBurn has instructions for modifying some common moves. As for lunges, you can try a form of lunges called static lunges, this exercise will have you position with a single foot in front of you and one in the rear; each repetition takes you downward and up. And now if you are still looking for more exercises for your knees, here are some ways to give your knees a little break from those painful and exhausting routines.

 

Ways to improve your knees exercise

 

  1. Lunges
    Your knees will hurt if your legs are short of adequate power. Or perhaps your desire got the better of you and thus you did extra reps than you normally do.

 

The Solution: alleviate some strain from knees by doing fixed lunges instead of stirring ones. Here’s how it’s done: place your right foot onward and secure your left foot in rest. Bend your right knee into a lunge, and then lift it up to start location. After concluding your reps, change sides. You may or may not have heard the old saying to maintain your knee openly over your ankle while you do lunges, and that might work for a number of people. But the most essential factor, Dobrosielski says, is that you sense your glutes doing the majority of the work. clutch your booty and get ready to feel the burn.

 

  1. Squats
    A familiar knee-pain: Squatting lower than your body is able to contentedly handle, and putting a great deal of a load on joints.

 

The Solution: make an effort using a physio ball to assist your lower back and maintain strain off of your knees. Position your back beside a wall and place the ball touching your lower to mid back, and then squat.

 

  1. Glute Kickbacks
    since you can execute kickbacks on your knees; you could run into knee crisis only because you may possibly not have sufficient padding around your knee area to maintain your weight.

 

The Solution: insert a second mat or get a spongier mat. It might be simple as that and rational, but, hey, if it works it works.

 

  1. Burpees
    a long and deep squat is essential to thisplyometric move. However if you’ve got a pathetic squat, toting up jumping into the blend can damage connective tissues like your tendons and ligaments in your hands and feet.

 

The Solution: Dobrosielski said that “The secret behind a good squat is learning to pivot starting from your hips. This will assist your butt go to the rear; or else your knees will move toward the other direction, stressing the joint,” In a squat, maintain your chest area forward and your back area straight. Your weight must be carefully positioned in your mid-foot and heels, not to your toes. As you slowly lower your foot, you ought to experience your hamstrings as well as your middle and lower butt extremities stirring —and not your better legs and knees.

 

Quickly Pit Olives With the Flat of a Knife

In an era where culinary knowledge and trends are being showcased on the internet and television daily, there are numerous ways that can be applied for peeling, pitting and cutting various vegetable or fruit parts. Olive pitting is one of the processes which can be done through numerous methods, but it turns out that you do not need a complicated uni-tasking implementation to pit your olives. Even though there is a tool specifically created for the olive pitting process which is called an olive pitter, however unbeknownst to a lot of people, olive pitting can be done simply by smashing the olives with the help of a knife.

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But before going to the simplest and most convenient method of pitting olives with a single chef’s knife, here are some of the worse alternatives that you may want to be informed about, so that you will not follow the wrong suggestions that the internet may give you:

Using A Frying Pan

When you see the words “smashing the olives” being written in the very first paragraph of this article, you may think to yourself about smashing all of the olives at once instead of smashing them individually with a knife. Hence, a thought to use a large frying pan to smash all of your olives with one single smack altogether may cross your mind. Theoretically, this is perfect. But if you actually carry this one out, you will see flying olives because your olives will not be squished perfectly but they will instead fly everywhere. In spite of this, you can actually squish each and every one of your olives individually with your heavy frying pan, but it will definitely require significantly more efforts rather than just using your knife.

Using A Paperclip

Another famous and seemingly practical hack for pitting olives where the paperclip should be unwounded halfway and then used to puncture the olive and hook its pit at the end. This is much easier in theory than in reality, because forcing a paperclip to puncture meatier and firmer types of olives such as the Castelvetrano olive will actually tear it apart. Regardless of its practicality, using a paperclip is not really the most hygienic way of pitting your olive because it may have gathered dust or bacteria in your office desk, and you certainly do not want those bacteria to be going into your body.

Using Your Fingers

You may also think that pinching the pit out of an olive can be done with the help of your fingers and only your fingers. This may work for softer types of black olives, but manual pitting will definitely be less convenient for pitting firmer and meatier types of olives. Although olives were traditionally pitted and stuffed by hand for centuries, pitting olives only with your fingers will cost a longer time and a more exhausting process rather than using the tools that have been invented to help with that process.

As a conclusion, to pit an olive with only a knife, you should firstly place your olives on a flat surface and use a chef’s knife to gently squish and smash the olive. Perhaps the easiest method of other possible alternatives, but once you have squished and smashed your olives, you will be able to cleave the pit from the olive’s skin. Even though sometimes the pits are not immediately exposed, it will be very easy for you to nudge it out.

 

Unexpected Costs of Buying a Home

When you are buying a new home it can be a very nerve wracking and exciting time. There are so many things to think about and one of those things is how much it costs. You get to think about all the exciting ways you’ll decorate and update your new home. Your mind is probably swimming with paint samples and furniture patterns.

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Whether you are a first time buyer or you’ve done it before a budget is almost on the top of your list. Hidden costs can take you out of your budget range faster than you would think. There are some hidden costs you should know about so you can be prepared before diving right in.

Electricity and Repairs

If you were renting before you moved into your house, then you might have had a landlord that covered some of your utilities. You will find that you have to save money to pay for power, water, and lots of other utilities you might not have had to pay before. If it was part of your rent, you might find living in a larger home that your utilities are actually more. Remember you also will be responsible for fixing things. The landlord can’t be called on to come and repair issues anymore. You should have a rainy day fund that doubles as emergency maintenance and repair money.

Taxes and Closing Costs

You should always try to put money back to be prepared for whatever taxes you might have to pay on your house. Don’t forget to do it for the insurance you may have to pay. When you prepare ahead of time for taxes and insurance you won’t have to scramble to get things done.

Closing costs include a lot and while sometimes you can negotiate them into the costs of the house, others you have to pay. This can include lender fees, appraisals, attorney fees, title fees, escrow fees, and interest.

Inspections

You are going to have to pay to get your home inspected in order to get a loan. A lot of people don’t realize this is the case when they buy a new home. This is good for your protection as well because it makes sure there isn’t any insect damage, problems with the foundation and anything else that will cost you a lot of money as you continue to live there and after all the paperwork has been signed. While an inspection might cost you around a thousand dollars it will be worth it to make sure everything is as it should be.

These are the few hidden costs that you should be prepared for when budgeting to buy a new house. It’s always a good idea to make your price point lower than what you’d actually pay. When you do this you can accommodate for the extra fees and costs without actually going over what you can afford to pay. This way everyone will be happy with the purchase in the end.

The Foods Successful Dieters Eat More Of, According to MyFitnessPal

 

The opening of the fast food joints in last some decades has literally ruined our health. Thanks to many fitness campaigns, that people are gradually waking up to the dangers of consuming too much of junk food and adopting a healthier way of life. Today, nutrition scientists tell us that a successful diet is about remaining healthy and eating a balanced diet from the different food groups. These kinds of diets aren’t miracle diets but they certainly help you to avoid the dangers of diet fads. The best way to take off weight is through a tried, tested and true formula – smaller portions of a balanced diet, and permanent change in eating patterns , along with increased exercise.

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Keep Track of the Foods You Eat

Of course successful dieting isn’t only about eating the right foods, attitude also plays an important role. When you are serious about dieting and becoming more healthy, you can’t allow yourself to be swayed by people tempting you with unhealthy choices. It can always be beneficial to any dieter when they surround themselves with a support group of like minded people.

Healthy eating isn’t about strict dietary limitations – after all that is what gets dieters throwing in the towel before they’ve even got going. There is no point in depriving yourself of the foods you love – it just creates misery. MyFitnessPal, who have been instrumental to the successful weight loss of thousands of people even offer heaps of foods to choose from their website – they say that the best way to lose weight and keep it off is to keep track of the foods you eat – as simple as that.

They also advocate home-cooking which is at the heart of healthy eating, because it involves real food. People who prepare their own meals and who are health conscious, know the importance of cooking with quality oils such as olive- or coconut oil.

MyFitnessPal therefore suggests that when you’re shopping for foods, you head towards the fresh produce section and the meat and seafood aisle.

Good Eating Habits equal More Energy

Dieting is all about feeling good, having more energy, a better mood and looking fantastic. Not all successful dieters will agree on what foods should be eaten and what should be avoided, but everyone of them will agree that increasing your intake of fresh, raw fruits and vegetables is an absolute must. These foods just have to part of your life, whether you’re dieting or not.

Being pressed for time in today’s hectic world often makes us over reliant on fast foods which have low nutrient content. Bad habits too, such as skipping breakfast and then filling up on biscuits mid-morning also result in poor nutrition.

If you find it impossible to get hold of fresh fruits and vegetables, the next best option is to invest in a supplement which contains all the nutrients and phytochemicals you need and which contain a balanced supply of all the nutrients you need.